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	<title></title>
	<link>http://www.thewebfarmers.com</link>
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		<title>Clean Up That Data! Five Crucial Google Analytics Tips for Newbies &#8211; Part 1</title>
		<description><![CDATA[A pro and con of Google Analytics is its deceptive simplicity. Installation is a breeze:  just drop in that Javascript code and you&#8217;re ready to go!   The downside is that after installation, many users don&#8217;t go much further with GA, thinking that installation is the one and only step. It&#8217;s actually just step one. Looking [...]]]></description>
		<link>http://www.thewebfarmers.com/web-analytics/clean-up-that-data-five-crucial-google-analytics-tips-for-newbies-part-1/</link>
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		<title>3 Ways to Calm Social Media Skittishness At Your Organization</title>
		<description><![CDATA[It can be rough to be in the position of having to plead the case for starting a Facebook page or a Twitter feed to a manager or executive director, especially if they may not be familiar with social media or see its value.
Many managers share the same questions and concerns when it comes to [...]]]></description>
		<link>http://www.thewebfarmers.com/online-strategy/3-tips-for-alleviating-social-media-skittishness/</link>
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		<title>I Know What Web Farm Did This Summer</title>
		<description><![CDATA[Happy end of summer!  Kinda. I am still in denial that it&#8217;s August. It was a pretty busy summer for The Web Farm and there&#8217;s lots to share! Back in July, Emily Lonigro and I did a day-long workshop on online marketing for non-profits at the Community Media Workshop&#8217;s Making Media Connections conference.  [...]]]></description>
		<link>http://www.thewebfarmers.com/farm-news/i-know-what-web-farm-did-this-summer/</link>
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		<title>The Web Farm Goes to BlogHer 2010</title>
		<description><![CDATA[The Web Farm took its web analytics show on the road earlier this month at BlogHer 2010!  If you haven&#8217;t heard of BlogHer, it&#8217;s an annual conference of woman bloggers that share professional resources and personal stories. To call it &#8220;SXSW for girls&#8221; which is what I used to do, is to sell it [...]]]></description>
		<link>http://www.thewebfarmers.com/web-analytics/the-web-farm-goes-to-blogher-2010/</link>
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		<title>6 Steps for a website redesign. PART 2: Web analytics are a MUST</title>
		<description><![CDATA[The next part of our series focuses on web analytics, a topic that seems to be on a lot of people&#8217;s minds in the marketing world, but still shrouded in a lot of mystery.
Web analytics in a nutshell 
So what is web analytics, exactly? To make a long story short, web analytics is a tool to [...]]]></description>
		<link>http://www.thewebfarmers.com/web-analytics/considering-a-website-redesign-read-this-first-part-two-analytics/</link>
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		<title>6 Steps for a website redesign. PART 1: Do some user testing</title>
		<description><![CDATA[Want to redesign your website? Fabulous. technology changes so fast, it&#8217;s amazing we don&#8217;t see web developers walking around in neck braces.
Before you start sourcing web designers and developers, let&#8217;s talk nuts and bolts. And yes, I&#8217;d recommend hiring BOTH a designer and a developer. They are experts in different, yet overlapping fields. It takes [...]]]></description>
		<link>http://www.thewebfarmers.com/user-testing/part-one-considering-a-website-redesign-read-this-first/</link>
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		<title>It’s our first After Work Special and we are so stoked!</title>
		<description><![CDATA[TUESDAY, FEBRUARY 23, 2010: Web Analytics 101 at OfficePort Chicago
Come have a drink and learn about web analytics from your friends at The Web Farm. We promise it won’t hurt!
Do you have Google Analytics (or a similar free analytics tool) installed for your website? Learn how to do more than just ogle pageview traffic every [...]]]></description>
		<link>http://www.thewebfarmers.com/farm-news/it%e2%80%99s-our-first-after-work-special-and-we-are-so-stoked/</link>
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		<title>SUNDAY, FEBRUARY 21, 2010: Special Web Analytics Event for Big Ooga Members</title>
		<description><![CDATA[If you&#8217;re a member of Chicago networking group Big Ooga, we&#8217;ve got something special just for you!
Intro to Web Analytics: What it is, how to get started and what to measure
What is web analytics? It is a way to better understand your website’s visitor behavior by monitoring and analyzing website traffic. It’s a valuable tool [...]]]></description>
		<link>http://www.thewebfarmers.com/farm-news/sunday-february-21-2010-special-web-analytics-event-for-big-ooga-members/</link>
			</item>
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		<title>So what is it that we do, exactly?</title>
		<description><![CDATA[So I was talking about The Web Farm the other day to a friend and the conversation went a little something like this:
Friend: “So the next time I need a website for something, I can come to you guys to design it, right?”
Me: “Well, not exactly…”
Friend: “What do you mean, you’re a web design firm. [...]]]></description>
		<link>http://www.thewebfarmers.com/uncategorized/so-what-is-it-that-we-do-exactly/</link>
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		<title>Facebook Fan Pages: Make Them Work For You!</title>
		<description><![CDATA[A common question I get from organizations about Facebook is &#8220;what&#8217;s best for us? A Facebook profile, Group or fan page?&#8221; The answer has changed recently.
A couple of years ago, the answer would have been “it depends.” When Facebook first introduced fan Pages back in 2007, they left much to be desired in terms of [...]]]></description>
		<link>http://www.thewebfarmers.com/social-media-marketing/facebook-fan-pages-make-them-work-for-you/</link>
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